RÖS'S Estética Reinforces its International Expansion with the Visit of IFE Solution

In a significant step towards the consolidation of its international presence, RÖS'S Estética had the pleasure of welcoming its partners of IFE Solución Estética from Costa Rica and Guatemala to its headquarters in Castelldefels. This meeting represented an invaluable opportunity to exchange knowledge and explore the latest innovations in the manufacture of professional aesthetic equipment.

During our partners' stay, detailed demonstrations of the latest technological developments in the healthcare field were given. This included an in-depth look at the design, engineering and production processes that ensure that each piece of equipment meets the highest quality standards.

Constant updating and innovation are fundamental pillars of the brand, and these practices with IFE Solución Estética were enriching for both parties.

RÖS'S Estética continues its international expansion with a solid strategy that includes close collaboration with strategic partners in key markets. Costa Rica and Guatemala are examples of how our technology and expertise in aesthetic device manufacturing can adapt and grow in different regions, always offering high quality aesthetic solutions, and the exchange of ideas and experiences during this visit underlines our mission to offer aesthetic device technology globally. The synergy between RÖS'S Estética and IFE Solución Estética promises great advances, and together, we are committed to continue expanding frontiers.

We thank Ana Beatriz Brenes and the entire IFE Aesthetic Solution team for their visit. We will continue working hard to remain at the forefront in the manufacture of professional aesthetic equipment.

A Memorable Encounter for Beauty and Solidarity 1st Aesthetics Evening

Last June 13th, the prestigious company RÖS'S Estética had the honor of participating as a sponsor in the 1st Night of the Estética - Solidarity Gala. This event, held in the majestic historic country house Mas de Sant Lleí, The event was an unforgettable evening for aesthetics and beauty professionals, providing a unique opportunity to connect, celebrate and show solidarity.

A Meeting of Professionals in the Aesthetics Sector

The elegant gala presented by Ruth Jimenez brought together leading professionals from the sector, who shared experiences and knowledge in a privileged environment. The evening was a tribute to the dedication and effort of those who promote beauty and wellness in society. Attendees enjoyed an evening full of glamour, strengthening ties within the aesthetic community.

Ruth Jimenez

Solidarity and Social Commitment

RÖS'S Estética, committed to social responsibility, is proud to have participated in this charity gala. All proceeds raised during the evening were donated to the project UNIQUE of the Sant Joan de Déu Children's Hospital in Barcelona. This project aims to improve care for children and adolescents with complex minority diseases, as well as to support their families.

Project ÚNICAS: An Ecosystem of AlliancesThe ÚNICAS project is a pioneering initiative that seeks to create a network of collaboration between hospitals in Catalonia, Spain and Europe, as well as to establish synergies with companies and research centers. Sant Joan de Déu is the promoting center of this project, aspiring to weave a solid network that guarantees quality and specialized care for children facing these diseases.

A Night of Solidarity

During the evening of the event, a charity raffle was held, which raised €1,080 from the ballots sold. In addition, the Gremi d'Estètica de Catalunya made a generous donation of €2,500, adding up to a significant total that will contribute directly to the charitable cause of the ÚNICAS project.

The 1st Aesthetics Night - Solidarity Gala was a success, highlighting the importance of unity and solidarity in the aesthetics sector. RÖS'S Estética thanks all participants and organizers for making this night a memorable and meaningful event. Together, we will continue to promote wellness and beauty, supporting causes that improve the lives of those who need it most.

Natural is in fashion. Treatments that protect the client and the professional's hands.

Lhe latest trends in techno-aestheticsaccording to the most visited portals and digital magazines, are the following technologies "multi-focus" and the natural technologiestools that address different tissues in the same session and that work in the same way. regenerative as the main basis for its efficacy.

The trajectory of the system Rollaction, with proven results y clinically supported, stands out as an exemplary case of efficiency and ingenuity. Its technology is more complex than it appears. A high-powered motor capable of working 8 hours a day and applicators designed to deepen the tissues helped by the professional's maneuvers, make the technique a reference for chiromassage and body esthetics experts.

How does Rollaction work on the tissues?

About panniculopathy edemato fibro sclera (PEFE)

Compression on areas with cellulite causes an increase in temperature and vascular stimulation. This causes aa rise in the local metabolic rate which leads to an increase in enzyme activity and thus to a stimulation of the triglyceridolipase with the consequent degradation of the fats stored in the adipocytes.

About dropsy

Deep massage increases metabolic functions and positively intervenes in a physiological process called OSMOSIS (phenomenon of fluid transmission through semi-permeable membranes), providing permeability to these membranes and reestablishing a balance that facilitates the expulsion of retained fluids in the cells to lymphatic channels and the venous system for their evacuation.

About detritus

When the metabolism is slowed down by sedentary lifestyle, excessive or unbalanced diet, overweight..., stagnation occurs. of detritus, which, together with interstitial fluids, cannot be passed through the lymphatic channels from the different tissues to the venous system for elimination, producing a inflammation. The removal on all tissues is activated by Rollaction restoring all these functions in a balanced way.

Inflammation of the abdomen

As a consequence of muscular tension in the entire abdominal area and digestive tract, caused by somatization or reaction to certain foods, compressions are produced on different nerve branches that hinder the function of neurotransmitters, preventing the information they carry from reaching the different tissues and organs in a correct way, causing a dysfunction of these. One of the consequences is the slowing down of the digestive process and the stagnation of food waste, liquids and gases, etc.which lead to inflammation.

Rollaction performs a deep and descontracturante work of all the smooth musculature of the gastrointestinal area, releasing the compressed areas of the nervous and vascular systems, thus returning a correct innervation and irrigation to tissues and organs. As a consequence, the functionality of the different organs is recovered at the same time that we are massaging all the internal structures and activating their metabolic function.

About adiposity locatea

The location of fat tissue in specific areas of the body causes an aesthetic alteration of the body contour.l. Rollaction eThe barriers that hinder the arrival of the nerve impulse are eliminated, nutrients and oxygen to the tissues. Once again, the increase in irrigation blood that nourishes the tissues allows the recovery of muscle tone y from firmness in the dermis, while reducing excess localized fat.

On occasional pain

When the pain is due to compression of nerve plexuses as a consequence of punctual or block contractures of the musculature, it causes a reaction of muscular contraction along its pathway, triggering further compression.

Physio-active massage allows us to decontract locally the area by constant, regular and deep pressure on the muscular tissues, releasing the compressed plexuses and the capillary network.

Pain relief is immediate and helps medical professionals in their treatment. It is also a great help in episodes of overstrain and muscle pain after overexertion in sports.

Still have doubts? Check our frequently asked questions about Rollaction or our dossier of outstanding cases.

Can eye bags be removed and is there an alternative to eyelid surgery to open up the eyes?

Binary's specific "Top Zone" program has the solution.

Almost half of Spanish women say that their pace of life has consequences on their appearance. Eye bags are one of the symptoms that betray tiredness and give us a sad appearance. This, together with the progressive drooping of the eyes due to the dermal flaccidity that appears over time, represent the most common concerns.

This concern is also shared by men, and has recently been picked up by the Esquire Magazine.

For this reason, Binary System presents a specific facial program to work on these key aspects.

BAGS

Whether the bags are of aqueous or oily origin, they can be treated in three phases:

PHASE 1 Capacitive diathermy for eliminate toxins of retained liquids and to reactivate dermal regeneration.
PHASE 2 Resistive diathermy for activating deep drainage.
PHASE 3 Electrolifting to further enhance the drainage and toning, which also prevents the appearance of new bags.

(The application times of each diathermy vary depending on whether they are aqueous or oily bags).

DROOPING EYELIDS

Drooping of the eyelids results from weakening of the muscles of the upper eyelid. Occasionally it may be due to a congenital problem or damage to the nerves that control the position of the eyelids. If there is no pathology, we treat the eyelids in three phases:

PHASE 1 Capacitive diathermy for activating dermal regeneration and recovery.
PHASE 2 Resistive diathermy for activate drainage.
PHASE 3 Electrolifting for to activate the contraction and restore the musculature to its optimal tone for eyelid support.

Standard protocol with Binary System

The treatment for eye bags will always start at the following points capacitive mode 12min and, depending on whether the pockets are water- or fat-based, we will work to a greater or lesser extent the resistive mode 6/8min. with pumping and drainage movements. We complement with the Electrolifting 12 min.

In the following tutorial videoThe following are shown application maneuvers of Binary in facial treatments of the upper zone:

For more information or to request a demonstration of this technology, please contact us at the following address form.

Electric depilation, the revival of a classic

The most requested service in beauty salons: hair removal.

According to beauty consumer barometers, the most requested service in beauty salons, in more than 72% of the cases, is the hair removal. In recent years, technological developments in hair removal systems that use the thermal power of light to destroy germ cells have provided professionals with increasingly precise and rapid tools.

Despite this, it is not always possible to use photoepilation to permanently remove hair, which is conditioned by its location, pigmentation, thickness and hormonal aspects. This, together with the incompatibility of the use of IPL or LASER on large tattoos, has put the spotlight on the systems of electric depilationThis technology attracts the attention of professionals seeking excellence in their permanent hair removal treatments.

How does electric hair removal work?

Electric hair removal removes fine residual light-resistant hair, depigmented or white hair and hair located in difficult areas such as between the eyebrows, upper lip or on tattoos.

At RÖS'S Estética, we are committed to definitive electric hair removal and we research into thermolysis y electrolysis for hair removal, since the 1980s.

Proof of our commitment to development in this area is our renewed equipment Depilplus 3The new, compact and economical product for all professionals to have access to the technology.

What is Depilplus 3?

Depilplus 3 is the electric hair removal equipment for the complete removal of the entire hair germinal zone, i.e. of all the cells capable of giving rise to the regrowth of a new hair. It is applied by inserting a very fine electric needle through the pore to reach the entire hair germinal zone, which is why it is the only technique available with a 100% guarantee of success. Its technology works with controlled emissions of galvanic current and high frequency.

Depilplus 3 offers the professional the three hair removal techniques to choose from according to each diagnosis: area, type of hair and the client's pain threshold.

Electrolysis or use of current galvanic for chemical burn (alkaline).
Thermolysis or use of currents alternates high-frequency thermal burner.
Blend System or mode combining galvanic current discharge and high frequency current.

You can access more information about Depilplus 3 in this section of the web.

We also make available to professionals a specialized course in electric depilation insertion. Download the program of our course of electric needle insertion in depilation or request information here.

ROLLACTION SYSTEM: Physio-Active Treatments that respect your body's nature

Physio-active massage: in-depth toning and firming

This remodeling treatment y anti-cellulite is indicated for prevent and combat alterations of the adipose tissue in both legs and abdomen, which have caused a loss of shape or silhouette. It is performed by means of a regular and controlled compression system on all tissues, firming them in depth and resulting in the restoring the firm, smooth and healthy appearance of the skin..

Inspired by the professional movements of the masseur, with ROLLACTION SYSTEM we have reinvented the professional manual massage providing an advanced tool for aesthetic and therapeutic treatments with draining and reducing effect. Through the sequenced rotation of high penetration, it causes a friction in the form of kneading on the skin and tissues, providing extra strength and energy, maximizing the effect of the professional's hands.

Your triple-action compression acts on the system vascular, muscle y dermal simultaneously. Your non-invasive actionrestores balance and harmony to the organism.

The results of our study of 50 clients with aesthetic problems demonstrate its effectiveness, showing greater results in the field of cellulite:

A volume reduction of up to three sizes is observed with a decrease of up to 12cm in waist and hips.
Skin texture is improved through intense firming of the tissues.

What is Rollaction?

ROLLACTION is the technology for compressive massage inspired by professional draining and reducing kneading movements. Its application device, designed by RÖS'S Aesthetics, is for topical use, and it applies a constant and dynamic force on the tissues of the patient or client receiving the massage.

The ROLLACTION system was created in 2009 and is now a working concept with international application.

What is Rollaction for?

ROLLACTION serves to improve active circulation, reduce localized volume, eliminate cellulite, add volume to the musculature and reshape the figure in a 100% natural way. It can be used for both men and women.

What does Rollaction consist of?

ROLLACTION consists of a high intensity massage, called physio-active, which works simultaneously on three levels: at the dermal level by activating circulation, at the muscular level by providing volume and at the vascular level by strengthening capillaries.

ROLLACTION works by reversing the chain of consequences that cause unwanted fat accumulation.

It improves circulation and, as a consequence, the cellular nourishment of the tissues.
Decompacts treated fat accumulations and prevents them from re-forming.
Activates lymphatic drainage, essential to eliminate fluid retention.

What are the Rollaction treatments?

ROLLACTION has 7 pre-set programs to work with the cellulitethe toningthe activation circulatory, the massage sports and the massage descontracturante.

1. ANTI-CELLULITE PROGRAMS.

Cellulite unsightliness is a complex problem usually related to excess volume, fluid retention and a visible orange peel effect.

BenefitsRollaction: Rollaction affects the fat by intense compression on the adipocyte, facilitating its subsequent drainage to eliminate it through lymphatic channels.

2. REDUCTION PROGRAM.

Bad habits or genetic factors favor localized or generalized accumulation of adiposity.

BenefitsCompressive action stimulates lipolysis, a process which metabolic through which the lipids of the organism are transformed to produce fatty acids y glycerol to cover energy needs.

3. CIRCULATORY ACTIVATOR PROGRAM.

Sedentary lifestyles are increasing circulatory problems in the population exponentially. These problems lead, especially in women, to the appearance of serious disorders such as PEFE. (Panniculopathy Edematous-Fibrosclerotic .), better known as cellulite.

BenefitsRollaction mechanical massage promotes blood activation and accelerates the process of blood flow by improving the oxygen supply in the areas of application, which undoubtedly restores the functions in a natural, non-invasive, balanced and progressive way.

4. TONING PROGRAM.

The loss of muscle tone due to periods of convalescence, hormonal problems or vital stages require extra support. Complementing a healthy diet with physical exercise and Rollaction treatment is an efficient and definitive solution in the recovery of tone.

BenefitsPhysio-active massage eliminates the barriers that hinder the arrival of nerve impulses, nutrients and oxygen to all tissues. The extra blood supply in the organs, as well as in the musculature, causes the muscle itself to rise and increase in size.

5. SPORTS PROGRAM.

Flooding your body with oxygen before, during and after exercise can have a profound effect on your physical performance. Muscles store glucose in the form of glycogen in your muscles. Normally, muscles have more glycogen than oxygen, so oxygen becomes the limiting factor. Athletes tend to overload their muscles due to the excessive physical exercise they perform.

BenefitsRollaction: By enhancing the action on the circulatory system and working by pressure on the muscle, Rollaction favors muscle unloading by providing nutrients and oxygen. This favors the nourishment of the muscle itself and, as a consequence, there is an improvement in the recovery of muscle tone.

6. DESCONTRACTURANTE PROGRAM.

In cases of contracture where pain is also present, muscle congestion is caused by compression of nerve plexuses. This compression is caused by punctual or block contractures of the musculature. Once the nerve plexus is compressed, pain is produced, which in turn causes a reaction of muscular contraction along its course, leading to further compression.

Benefits: The work of ROLLACTION allows us to decontract these areas through a constant, regular and deep pressure on the muscular tissues, releasing the compressed plexuses and the capillary network. The pain disappears in hours and the supply of nutrients and oxygen is restored to all tissues through the blood supply.

All tissues are nourished, recover their tone and functions in a balanced way and, in addition, the muscular walls of the entire vascular system are strengthened.

What results are achieved?

The most outstanding results with ROLLACTION are:

the reduction of thigh, hip and waist contours
buttock lift
improved skin appearance
relief of the feeling of heaviness in the legs
disappearance of orange peel skin

Download the featured cases dossier here.

What are the advantages of Rollaction?

The advantages of using ROLLACTION for the practitioner are twofold: the protection of your hands and the excellent aesthetic results and therapeutic obtained:

ROLLACTION works at high speed with constant intensity all day long, protecting the hands of professionals.
ROLLACTION consists of proven results and with medical endorsement (available for consultation and with membership number).

What are the benefits of Rollaction?

The benefits of ROLLACTION for the user are the speed y effectiveness with which you obtain a long-lasting body remodeling over time. It is a treatment without contraindications since it is similar to a high intensity massage. There is no limit to the number of sessions and the sensation is very pleasant.

Why is the use of Rollaction recommended?

ROLLACTION is recommended for use because of its efficiencyits results and its versatility when applied in all aesthetic body treatments. 8 out of 10 patients/clients who have already tried it recommend its use.

When to use Rollaction?

ROLLACTION is used in the treatment of anti-cellulite, gearboxes, invigorating, of activation circulatory y descontracturantes.

It is also prescribed for use in areas of business such as the wellness or the spas for the activation circulatory, massage relaxing o pain relief.

How long does a Rollaction treatment last?

The ROLLACTION treatment lasts on average between 6 and 10 sessions depending on each individual case (data extracted from the case study under medical validation of RÖS'S Estética, S.L.).

Two weekly sessions of 45-55 minutes every 48 hours are recommended.

4 week program with ROLLACTION:

Week 1: circulatory activation. Loss of fluid retention.
Weeks 2-3: reduction and elimination of localized fat accumulation.
Week 4: remodeling. Toning recovery muscular.

How is Rollaction applied?

ROLLACTION is applied by means of a rotating device with interchangeable heads of three equidistant spheres of 16, 21, 30 and 45 millimeters made of nylon. It is applied from topical form by means of upward or linear circular sliding massages according to the working procedure stipulated by the manufacturer.

ROLLACTION is applied accompanied by cosmetic product. The two products recommended by the manufacturer are the dry oil Lipodren and thermoactive cream Termoaction.

To see video demonstration of your application, click here.

What does Rollaction treatment feel like?

The ROLLACTION treatment must be painless to be efficient, being the professional who adapts the level of pressure to the sensitivity of the patient/client, as in a manual massage. If discomfort occurs during the treatment, it is recommended to use the 45mm diameter activator head.

After treatment, in a very small number of cases, there may be some bruising that disappears after 3-4 days. Only in treatments where we seek an intense muscular work, a feeling of stiffness may occur.

What are the contraindications of Rollaction treatment?

Pregnant
Recent bleeding
Carcinogenic processes
Infectious processes
Severe circulatory processes

For more information, go to Rollaction home page.

Giving men's esthetic treatments as a Valentine's Day gift is in vogue

Feeling good, eliminating complexes and taking care of yourself is in fashion this Valentine's Day.

Siglo XXI echoes the trends in men's gifts for Valentine's Day and surprise! health and beauty experiences.

Male cosmetic retouching has gone from being a taboo to becoming a social status symbol and an experience to be shared on social networks. Treatments with aesthetic appliances most demanded are the electric depilation beard shaping, beard treatments, beard beauty body complet for men and the treatments of aesthetic radiofrequency.

A cultural revolution that explains the success of the so-called Health and Beauty Experiences which include a tourist trip to the capital city of Madrid as well as an aesthetic medicine intervention.

Man Medical Institutethe men's hair surgery clinic, has just launched the new MAN BOX of aesthetic medicinewhich moves the sale of SMART BOX from experiences to 360º experiences in health and improvement of men's physical appearance.

Boxes that eliminate any complexes and improve the appearance.

Liposuction, eyebrow grafting, hair mesotherapy, beard fillers, plasma treatments and hair transplants are some of the most demanded treatments as gifts for February 14, Valentine's Day.

Hair grafting
Without follicle limit and with the latest minimally invasive invisible transplant technology, it is the most used today worldwide. It is much less invasive and thanks to technological advances, it is possible to reduce the time of the surgical process, which now lasts between 7 and 8 hours, with a high number of follicular units extracted.

Beard retouching
For men who only need to fill in small areas where genetically they do not grow hair, a beard touch-up is enough. With this treatment, a full and natural beard is achieved in only 1 session.

Plasma treatment
Ideal for fine and weakened hair. The platelet-rich plasma treatment is effective in thickening the hair and restoring a healthy and strong appearance.

Other aesthetic treatments for them.

In addition to the usual beauty care such as hydrationthe exfoliation or the skin protectionAesthetic medicine offers other aesthetic appliance treatments that contribute to improve men's physical appearance without the need of a scalpel.

More and more young people, and from an increasingly younger age, are routinely engaging in this activity, facial treatments o depilatories to keep themselves well cared for and improve their physical appearance.

Cabin facial treatments
Facial treatments may differ according to age and purchasing power, which will favor the consumer's choice of one set of treatments or another.

From facial cleansing, peelings, to acne treatments, to more sophisticated techniques that require professional aesthetic equipment to counteract the first effects of aging.

The combination of techniques in a single multifunctional equipment, such as Complet is perfect for every skin need:

Deep cleansing or skin preparation treatments.
Specific treatments for nutrition, hydration, toning or decongestion.
Dermal and muscular firming treatments.
Specific treatments or flash for areas that require special attention, such as the eye contour, expression lines or chin.

Electric hair removal
The definitive removal of unwanted hair by means of electro-aesthetic equipment has also become one of the most demanded treatments by the male sector:

Electric facial hair removal in localized areas such as cheekbones or between the eyebrows.
Body hair removal with electrolysis in larger areas such as the back, chest, abdomen or legs.

In this case and depending on the body area and the type of hair to be treated, there are different techniques that can be applied with electro-aesthetic equipment such as Depilplus 3MHz o Depilplus 13MHzThermolysis, electrolysis or the combination of both (blend system); and thermal, anaphoresis or cataphoresis probe.

Ultimately, the increasing demand for these treatments confirms that the aesthetic medicine is also a man's thing and that every day more and more men are concerned about their appearance and quality of life.

Source: Siglo XXI Newspaper

Experts recommend facial mesotherapy to prevent the appearance of wrinkles and flaccidity

As published by EUROPA PRESSexperts remind us that aesthetic medicine treatments on the face help prevent the appearance of wrinkles and flaccidity.

The trend is towards a preventive approach using cosmetic treatments and aesthetic devices to ensure that the dermis maintains optimal hydration and continues to receive the active ingredients it needs to remain firm. And, for this, there is an appropriate treatment for each age. But,

what are the best aesthetic treatments in your 30s, 40s and 50s?

For example, between the ages of 30 and 40, experts recommend the facial mesotherapy with vitamins and platelet-rich plasma as prevention against the appearance of wrinkles and flaccidity in the face. Facial mesotherapy hydrates, regenerates and tones the skin from the inside and with the subcutaneous application of the body's own blood plasma, which contains plasma proteins and platelets, it acts against skin aging and allows cell regeneration.

However, for people between the ages of 40 and 50, the most effective treatments are the hyaluronic acidthe botulinum toxin and the plasma technology. While the first allows to recover the volume or smooth wrinkles, stimulating collagen and promoting greater hydration of the skin, botox or botulinum toxin has the property of "paralyzing" the muscles that generate expression wrinkles and, consequently, attenuate wrinkles. Each of these treatments can be applied separately, depending on the area to be treated or, in certain cases, a combined treatment can be performed, to be previously assessed by the professional expert.

Between 50 and 60 years of age, on the other hand, we recommend fillings of calcium hydroxyapatite to correct deeper wrinkles and reduce the thinning of the skin due to the passage of time, as well as the use of radio frequency which, by means of endo-thermal energy, produces an increase in the internal temperature which allows the transdermal delivery of active ingredients such as plant stem cells to the deepest layers of the skin.

Finally, from the age of 60 onwards, treatment with the use of lipolysis assisted by aesthetic radiofrequency or of electrolifting facial are the most recommended to obtain visible results by activating microcirculation, increasing the metabolic activity of the treated area and stimulating the subcutaneous tissue, contributing to an improvement in the quality and appearance of the skin.

Consult without obligation our aesthetic appliances professional at facial mesotherapy y electroliftingas well as the conductive gel appropriate current for each treatment, to help your clients feel good about their skin.

Source: Europa Press

Did you know that 36% of Spaniards resort to aesthetic medicine after the age of 26?

This is revealed by the Spanish Society of Aesthetic Medicine (SEME) in its new socioeconomic and penetration study of the Aesthetic Medicine sector in Spain, with which it tries to offer a real picture of current market trends and the link, by users, between aesthetic treatments and the "beauty of health".

Some of the most relevant conclusions are:

Four out of ten Spaniards turn to aesthetic medicine after the age of 26.
The number of medical-aesthetic treatments has increased by 5.4% since 2016, reaching 35.9% of the population.
The main reason for the increase in demand is to achieve a well-groomed, natural and healthy appearance.
Aesthetic Medicine generates 100,000 direct and indirect jobs.

Featured trends

This study shows the first trend driving the aesthetic medicine market: the search for natural, discreet and reversible beauty, motivated by preventive health care. On the other hand, the study highlights the entry of much younger consumers (26 years old) basically influenced by social networks. Finally, a slight, but steady growth can be seen in the male consumers.

In recent years there has been a growth of 5.4 percentage points of the Spanish population that uses Aesthetic Medicine services, which means a rate of 35.9% of Spaniards.

Main Aesthetic Medicine treatments

In recent years, the Aesthetic Medicine market in Spain has grown about 10-15% mainly due to a change in the demand for aesthetic treatments. facials y corporals. Almost 57% of Aesthetic Medicine patients choose facial treatments exclusively (+3% compared to 3 years ago), while 20% of the population claims to perform both facial and body treatments.

It seems that dermal fillers and botulinum toxin are the most requested treatments, in general. However, the main concern among young people is combat cellulite and reduce body fat while older people opt for hyperpigmentation, blemishes and photorejuvenation treatments.

Recently, a new trend from the U.S. called 'Baby Botox' has been detected, which consists of infiltrating lower doses of botulinum toxin to reduce or prevent certain pathologies before they appear, performing more discreet and softer touch-ups, although also at younger ages.

The main reason why patients decide to have an Aesthetic Medicine treatment is to improve their appearance and look good. The younger ones do it to gain self-esteem and show the best version of themselves while the older ones do it to reduce the signs of aging. aging. Aesthetic treatments have become a guarantee of health for a large percentage of the population.

Consumer profile

The profile of the current consumer of Aesthetic Medicine has changed a lot in recent years, increasing in number of both female and male patients: five out of ten women and two out of ten men are current users of aesthetic treatments.

While almost 62% of patients rely on recommendations from friends and family, younger patients mainly use the Internet to get information before visiting a center.

In addition, the age of patients is getting younger and younger, and the profile of the treatment consumer is as follows facials, corporals and capillary treatments around the age of 28-32 years and for preventive treatments antiagingaged between 35-39 years old.

This introduction of the best 26 year olds in the world of Aesthetic Medicine is mainly due to the appearance of selfies, the diffusion that aesthetic medicine has on social networks and the influence of these on young people.

Is Aesthetic Medicine a Specialty?

Aesthetic Medicine is not a medical specialty per se of the MIR as it is exclusively private. Despite this, there is a clear recognition of aesthetic medicine as a specialty by civil society and the Ministries of Finance and Health. In fact, the Autonomous Communities must authorize the centers that can offer Aesthetic Medicine services, guaranteeing compliance with the specific epigraph U.48.

According to data from the Ministry of Health, the number of centers authorized to practice Aesthetic Medicine in Spain has increased by 30%, reaching 5,244 medical clinics, with the Community of Madrid, Andalusia, Community of Valencia, Catalonia and Aragon being the five autonomous communities with the highest number of authorized centers. It is estimated that the sector's annual turnover has already reached almost €3 billion, which means an increase of 43% compared to 2016.

In addition, in this 2019 the average number of professional employees in this specialty per medical center has increased to 7.4, and it is expected to increase to 9.6 per center. It is estimated that there are between 4,500 and 5,000 Aesthetic Medicine professionals in Spain and that the sector generates about 100,000 direct and indirect jobs.

Is Spain a health tourism destination?

It seems that Spain has been working for years to position itself as a reference country in health tourism. This year it appears in the ranking as the second country in Europe and fifth in the world in this type of tourism. During 2018, 140,000 patient-tourists were received and it is expected that in 2020 this figure will reach 200,000 foreign patients.

These types of studies confirm that the Aesthetics sector is booming and that professionals with a vocation for helping people improve their personal image have a great future ahead of them.

See complete study at the following link: Source SEME: http://bit.ly/2u6wAt0