The prestigious Klínika La Perla, led by director Kalina Ben Sira, presents on Polish television its commitment to the Binary system as the technological innovation of 2020.
Giving men's esthetic treatments as a Valentine's Day gift is in vogue
Feeling good, eliminating complexes and taking care of yourself is in fashion this Valentine's Day.
Siglo XXI echoes the trends in men's gifts for Valentine's Day and surprise! health and beauty experiences.
Male cosmetic retouching has gone from being a taboo to becoming a social status symbol and an experience to be shared on social networks. Treatments with aesthetic appliances most demanded are the electric depilation beard shaping, beard treatments, beard beauty body complet for men and the treatments of aesthetic radiofrequency.
A cultural revolution that explains the success of the so-called Health and Beauty Experiences which include a tourist trip to the capital city of Madrid as well as an aesthetic medicine intervention.
Man Medical Institutethe men's hair surgery clinic, has just launched the new MAN BOX of aesthetic medicinewhich moves the sale of SMART BOX from experiences to 360º experiences in health and improvement of men's physical appearance.
Boxes that eliminate any complexes and improve the appearance.
Liposuction, eyebrow grafting, hair mesotherapy, beard fillers, plasma treatments and hair transplants are some of the most demanded treatments as gifts for February 14, Valentine's Day.
Hair grafting
Without follicle limit and with the latest minimally invasive invisible transplant technology, it is the most used today worldwide. It is much less invasive and thanks to technological advances, it is possible to reduce the time of the surgical process, which now lasts between 7 and 8 hours, with a high number of follicular units extracted.
Beard retouching
For men who only need to fill in small areas where genetically they do not grow hair, a beard touch-up is enough. With this treatment, a full and natural beard is achieved in only 1 session.
Plasma treatment
Ideal for fine and weakened hair. The platelet-rich plasma treatment is effective in thickening the hair and restoring a healthy and strong appearance.
Other aesthetic treatments for them.
In addition to the usual beauty care such as hydrationthe exfoliation or the skin protectionAesthetic medicine offers other aesthetic appliance treatments that contribute to improve men's physical appearance without the need of a scalpel.
More and more young people, and from an increasingly younger age, are routinely engaging in this activity, facial treatments o depilatories to keep themselves well cared for and improve their physical appearance.
Cabin facial treatments
Facial treatments may differ according to age and purchasing power, which will favor the consumer's choice of one set of treatments or another.
From facial cleansing, peelings, to acne treatments, to more sophisticated techniques that require professional aesthetic equipment to counteract the first effects of aging.
The combination of techniques in a single multifunctional equipment, such as Complet is perfect for every skin need:
- Deep cleansing or skin preparation treatments.
- Specific treatments for nutrition, hydration, toning or decongestion.
- Dermal and muscular firming treatments.
- Specific treatments or flash for areas that require special attention, such as the eye contour, expression lines or chin.
Electric hair removal
The definitive removal of unwanted hair by means of electro-aesthetic equipment has also become one of the most demanded treatments by the male sector:
- Electric facial hair removal in localized areas such as cheekbones or between the eyebrows.
- Body hair removal with electrolysis in larger areas such as the back, chest, abdomen or legs.
In this case and depending on the body area and the type of hair to be treated, there are different techniques that can be applied with electro-aesthetic equipment such as Depilplus 3MHz o Depilplus 13MHzThermolysis, electrolysis or the combination of both (blend system); and thermal, anaphoresis or cataphoresis probe.
Ultimately, the increasing demand for these treatments confirms that the aesthetic medicine is also a man's thing and that every day more and more men are concerned about their appearance and quality of life.
Source: Siglo XXI Newspaper
Experts recommend facial mesotherapy to prevent the appearance of wrinkles and flaccidity
As published by EUROPA PRESSexperts remind us that aesthetic medicine treatments on the face help prevent the appearance of wrinkles and flaccidity.
The trend is towards a preventive approach using cosmetic treatments and aesthetic devices to ensure that the dermis maintains optimal hydration and continues to receive the active ingredients it needs to remain firm. And, for this, there is an appropriate treatment for each age. But,
what are the best aesthetic treatments in your 30s, 40s and 50s?
For example, between the ages of 30 and 40, experts recommend the facial mesotherapy with vitamins and platelet-rich plasma as prevention against the appearance of wrinkles and flaccidity in the face. Facial mesotherapy hydrates, regenerates and tones the skin from the inside and with the subcutaneous application of the body's own blood plasma, which contains plasma proteins and platelets, it acts against skin aging and allows cell regeneration.
However, for people between the ages of 40 and 50, the most effective treatments are the hyaluronic acidthe botulinum toxin and the plasma technology. While the first allows to recover the volume or smooth wrinkles, stimulating collagen and promoting greater hydration of the skin, botox or botulinum toxin has the property of "paralyzing" the muscles that generate expression wrinkles and, consequently, attenuate wrinkles. Each of these treatments can be applied separately, depending on the area to be treated or, in certain cases, a combined treatment can be performed, to be previously assessed by the professional expert.
Between 50 and 60 years of age, on the other hand, we recommend fillings of calcium hydroxyapatite to correct deeper wrinkles and reduce the thinning of the skin due to the passage of time, as well as the use of radio frequency which, by means of endo-thermal energy, produces an increase in the internal temperature which allows the transdermal delivery of active ingredients such as plant stem cells to the deepest layers of the skin.
Finally, from the age of 60 onwards, treatment with the use of lipolysis assisted by aesthetic radiofrequency or of electrolifting facial are the most recommended to obtain visible results by activating microcirculation, increasing the metabolic activity of the treated area and stimulating the subcutaneous tissue, contributing to an improvement in the quality and appearance of the skin.
Consult without obligation our aesthetic appliances professional at facial mesotherapy y electroliftingas well as the conductive gel appropriate current for each treatment, to help your clients feel good about their skin.
Source: Europa Press
Did you know that 36% of Spaniards resort to aesthetic medicine after the age of 26?
This is revealed by the Spanish Society of Aesthetic Medicine (SEME) in its new socioeconomic and penetration study of the Aesthetic Medicine sector in Spain, with which it tries to offer a real picture of current market trends and the link, by users, between aesthetic treatments and the "beauty of health".
Some of the most relevant conclusions are:
- Four out of ten Spaniards turn to aesthetic medicine after the age of 26.
- The number of medical-aesthetic treatments has increased by 5.4% since 2016, reaching 35.9% of the population.
- The main reason for the increase in demand is to achieve a well-groomed, natural and healthy appearance.
- Aesthetic Medicine generates 100,000 direct and indirect jobs.
Featured trends
This study shows the first trend driving the aesthetic medicine market: the search for natural, discreet and reversible beauty, motivated by preventive health care. On the other hand, the study highlights the entry of much younger consumers (26 years old) basically influenced by social networks. Finally, a slight, but steady growth can be seen in the male consumers.
In recent years there has been a growth of 5.4 percentage points of the Spanish population that uses Aesthetic Medicine services, which means a rate of 35.9% of Spaniards.
Main Aesthetic Medicine treatments
In recent years, the Aesthetic Medicine market in Spain has grown about 10-15% mainly due to a change in the demand for aesthetic treatments. facials y corporals. Almost 57% of Aesthetic Medicine patients choose facial treatments exclusively (+3% compared to 3 years ago), while 20% of the population claims to perform both facial and body treatments.
It seems that dermal fillers and botulinum toxin are the most requested treatments, in general. However, the main concern among young people is combat cellulite and reduce body fat while older people opt for hyperpigmentation, blemishes and photorejuvenation treatments.
Recently, a new trend from the U.S. called 'Baby Botox' has been detected, which consists of infiltrating lower doses of botulinum toxin to reduce or prevent certain pathologies before they appear, performing more discreet and softer touch-ups, although also at younger ages.
The main reason why patients decide to have an Aesthetic Medicine treatment is to improve their appearance and look good. The younger ones do it to gain self-esteem and show the best version of themselves while the older ones do it to reduce the signs of aging. aging. Aesthetic treatments have become a guarantee of health for a large percentage of the population.
Consumer profile
The profile of the current consumer of Aesthetic Medicine has changed a lot in recent years, increasing in number of both female and male patients: five out of ten women and two out of ten men are current users of aesthetic treatments.
While almost 62% of patients rely on recommendations from friends and family, younger patients mainly use the Internet to get information before visiting a center.
In addition, the age of patients is getting younger and younger, and the profile of the treatment consumer is as follows facials, corporals and capillary treatments around the age of 28-32 years and for preventive treatments antiagingaged between 35-39 years old.
This introduction of the best 26 year olds in the world of Aesthetic Medicine is mainly due to the appearance of selfies, the diffusion that aesthetic medicine has on social networks and the influence of these on young people.
Is Aesthetic Medicine a Specialty?
Aesthetic Medicine is not a medical specialty per se of the MIR as it is exclusively private. Despite this, there is a clear recognition of aesthetic medicine as a specialty by civil society and the Ministries of Finance and Health. In fact, the Autonomous Communities must authorize the centers that can offer Aesthetic Medicine services, guaranteeing compliance with the specific epigraph U.48.
According to data from the Ministry of Health, the number of centers authorized to practice Aesthetic Medicine in Spain has increased by 30%, reaching 5,244 medical clinics, with the Community of Madrid, Andalusia, Community of Valencia, Catalonia and Aragon being the five autonomous communities with the highest number of authorized centers. It is estimated that the sector's annual turnover has already reached almost €3 billion, which means an increase of 43% compared to 2016.
In addition, in this 2019 the average number of professional employees in this specialty per medical center has increased to 7.4, and it is expected to increase to 9.6 per center. It is estimated that there are between 4,500 and 5,000 Aesthetic Medicine professionals in Spain and that the sector generates about 100,000 direct and indirect jobs.
Is Spain a health tourism destination?
It seems that Spain has been working for years to position itself as a reference country in health tourism. This year it appears in the ranking as the second country in Europe and fifth in the world in this type of tourism. During 2018, 140,000 patient-tourists were received and it is expected that in 2020 this figure will reach 200,000 foreign patients.
These types of studies confirm that the Aesthetics sector is booming and that professionals with a vocation for helping people improve their personal image have a great future ahead of them.
See complete study at the following link: Source SEME: http://bit.ly/2u6wAt0
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PRESENTATION VIDEO
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